In this issue
Member Spotlight
Cindy Overshiner (Jackson), FSMPS, CPSM is Marketing Manager for CMTA, Inc. Consulting Engineers. She has been a member of GCSMPS for an incredible 35 years!
What has been the biggest benefit for you, personally or professionally, with being involved with SMPS? Not sure I can pinpoint one biggest benefit – there are many. The professional development is great. Facilitating the building of a professional network is great. Developing personal friendships with other professionals is terrific!
Education plays a major role in SMPS and the success of its members. What's one of the greatest things you've learned? Perhaps ‘one of the greatest things I’ve learned’ is not the way to state it, but ‘a great way to learn’ is framing it more succinctly. We learn from one another in SMPS. There are so many resources SMPS offers and it’s not just the SMPS organization – but the members of SMPS who are the resource. We share our knowledge, we teach each other, we share our leads, our connections, we seem to truly care that we are all successful for ourselves and for our firms.
What kind of lasting impact do you hope to have within the industry? A lasting impact may not be an obvious or tangible thing. It feels great to look around our town and see projects, facilities, places for which I’ve been a team member to make them come to fruition. Contributions have been shared in past presentations and in contributions to the firms for which I’ve worked. SMPS has played a role in my foundation that allowed me to make those contributions. For that I am grateful, even if the impact is not obvious or tangible.
When you’re not working or volunteering, how do you like to spend your free time? Physical activity, reading, and arts/crafts are key for me. I do quite a bit of walking, reading, needlepoint, and quilting. Those are key. But I’ve dabbled in snow skiing, clogging, golf, and jewelry making. I do love to spend time with my dog, Briar, and we even went to agility school.
The Greater Cincinnati area has a lot of unique and charming characteristics. What’s your favorite thing about the city? I guess that would be the cultural aspects of our town. I love the parks, the museums, the Cincinnati Ballet, the theatres such as Playhouse in the Park, the Cincinnati Orchestra and the Pops. There are so many things the city has to offer to enrich our lives.
Promote Your Firm - Sponsor GCSMPS
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If you would like more details about sponsorship for the 2020-2021 programming year, contact Chris Bills, Brown & Bills Architects, Director of Sponsorship at [email protected]
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February 2021 
From the President
I recently came upon an Instagram post from world-class track sprinter Tianna Bartoletta (@tianna.bartoletta). She was preparing for her first track meet in quite a while. To tune up, she went to see her mental skills expert, Josh Lifrak, M.S., and he asked her what her goal was. She said, “to execute under pressure.” He corrected her and said, “There is no pressure, though. What you want is to execute under judgement.”
Ever since seeing this post, I haven’t been able to get this quote out of my mind. If, as marketing and business development professionals, we can help our internal teams minimize the pressure they put on themselves and instead help them perform their best while under judgement, we should be able to help them overcome whatever professional hurdles they may be facing.
I hope you, too, are inspired by this idea to continue to improve your performance...but without the pressure.
GCSMPS is here to help you improve and grow. The CPSM study group kicks off tonight. If you haven’t already, investigate what it takes to earn this invaluable certification. Also, I hope you'll join us for our upcoming Leadership Workshop with Glenn Sharp, and for our annual Infrastructure Panel. Everything is happening in the first half of the month, so make sure you've reserved your spots! More info can be found below and on the GCSMPS website.
Here's to a pressure-free February full of growth and new hope.
Melanie Pliskin, CPSM
GCSMPS President
Calendar of Events
Create, Influence, Lead
February 09, 2021
9:00 AM to 10:30 AM
Virtual
Utilize this virtual workshop as a reflection of your team’s creative methods & develop the skills to influence the fanning of the flame of motivation.
Annual Public Infrastructure Update
February 11, 2021
10:00 AM to 11:30 AM
Virtual
All things public infrastructure in Greater Cincinnati - county engineer / roadway edition
CPSM Study Group
STARTS TONIGHT: CPSM Study Group
February 03, 2021
5:00 PM to 6:00 PM
Virtual
Don't miss this important professional opportunity to earn the certification that establishes you as an expert in your field! Study with your peers and prepare to take the test that proves you are certified in our industry best practices.
Kudos
Congratulations to the following members for their exciting news:
- Pam Roebel has been promoted to Business Development & Marketing Chief Strategist at THP Limited Inc.
- Jessica Kentrup has been promoted to Marketing Coordinator at Champlin Architecture.
Do you have a win you'd like to share with the world? Email Communications Chair Kate Elliott at [email protected]
New and Renewed Members
Welcome to our newest member:
- Emily Lowe, emersion DESIGN
And thank you to current members who recently renewed their membership:
- Eric Anderson, KZF Design
- Jason Weier, Engineered Building Systems
- Amanda Roehl, Pixels + Ink
- Melanie Plisken, GBBN
- Jennifer Sebranek, GBBN
- Melissa Schmetzer, HDR
SMPS HQ Link
MASTER THIS SERIES: BOLD BRAND 2.0: REBRANDING WORKSHOP
FEBRUARY 9, 11, 15, 2021
If you're considering a rebrand in 2021, don't miss this three-day master class with Josh Miles, the Society’s CMO and author of Bold Brand 2.0. Josh will unpack his secrets to leveraging brand strategy to reposition, differentiate, and market your A/E/C firm through rebranding.
MASTER THIS SERIES: VISUAL STORYTELLING: PHOTOGRAPHY AND VIDEO
FEBRUARY 16, 18, 22, 2021
Storytelling is the elusive magic that creates an emotional connection between your firm and a potential client. We’ll show you how to craft it during our next Master This series, a three-part, virtual workshop.
SMPS WEBINAR: EMOTIONAL INTELLIGENCE IN BUILDING BUSINESS, PARTNERSHIPS, AND DEALING WITH PEOPLE
FEBRUARY 24, 2021
Never underestimate the rewards of creating goodwill, healthy emotional intelligence, and putting ourselves in another person’s shoes. The need to develop a higher level of emotional intelligence is more important than ever.