In this issue
Member Spotlight
Lindsey Wolanczyk is Marketing Manager for the Water and Energy Markets at Woolpert.
The Society of Marketing Professionals has been active since 1973 and is growing rapidly. What made you want to get involved with the organization?
I really wanted to get involved with SMPS because of the diverse nature of those who belong to the organization. There are so many individuals with such diverse experience that have been a great source of inspiration to myself in various parts of my life and career!
What kind of lasting impact do you hope to have within the industry?
The lasting impact I hope to have within the industry is to be known for constantly moving the dial and fearlessly trying new things without hesitation. On a personal level, I hope my legacy is the positivity I bring to every project and my constant reminders that it’s OK to have fun while you’re working!
When you’re not working or volunteering, how do you like to spend your free time?
In my free time I love spending time exploring new things, traveling and spending time with my family! Also, shopping… 😉
Promote Your Firm - Sponsor GCSMPS
Don't miss out on this unique opportunity to promote your company and connect with different stakeholders from the A/E/C community. Become a Sponsor! SMPS is looking for partners for the remainder of the 2019-2020 year, and the coming 2020-2021 year.
If you would like more details, contact Jason Weier, Engineered Building Systems, Director of Sponsorship at [email protected] or 859.669.1935
Important Updates
Refunds for Cancelled Events
We have initiated all refunds for events cancelled due to the current healthcare crisis. Refunds are returned to the credit card that was used to pay for the original registration and will be credited back to your card in 5-7 days. Email [email protected] with any questions.
Dress for Success: Postponed
In light of the current health situation across the country, we have decided to postpone our Dress for Success indefinitely.
Those who have been impacted by COVID-19 will need our help more than ever once the workforce returns to normal so we encourage you to continue cleaning our your closet to help those in need! Keep an eye out later in the year for upcoming donation dates.
Archives
UPCOMING EVENTS
Make Good Marketing: Why Analytics Matter
Do you know what you clients expect, need, want and desire? Google Analytics knows.
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Newsletter
May 2020 
From the President
GCSMPS Members and Friends,
2020 has been a whirlwind. Between COVID19, UFO sightings, and murder hornets, this year feels like a series of plot twists. Luckily, you can count on GCSMPS to stick to the script, providing relevant and valuable programming. We are excited to share this journey with you and explore new ways to make the best of this interesting chapter in history.
- Virtual Sessions | We have successfully transition some of our content to virtual meetings. We plan to continue these sessions. Our next education event is coming up on May 7 at 2pm. This one features The Marketing Collective's Kara Clark Williams, who will be sharing how marketers can thrive in times of change.
- Board Nominations | Looking for another way to thrive? The board is currently accepting nominations for the GCSMPS 2020/2021 Board of Directors. This is an incredible opportunity to make the most of your membership, develop strong bonds with the brightest leaders in our industry, and hone your leadership skills. Nominate yourself or another SMPS member by May 8; more information below.
- Cocktails and Commendations | Speaking of the brightest, our annual meeting will be held as scheduled on June 25, 2020. The event will be held virtually, but we will still celebrate the incredible achievements of the past year. Please don't forget to sign up, and be sure to submit award nominations by Friday, May 15.
If you have any questions, concerns, ideas, or are looking for someone to help with a tough crossword clue, please reach out to me directly. I'm more than happy to connect with you.
Take care and stay well,
Jen Sturges, CPSM
Greater Cincinnati SMPS President
Calendar of Events
Education: Virtual Panel
May 07, 2020
2:00 PM - 3:00 PM
Zoom Room
To say that we are living in uncertain times could be the understatement of the year. We all know that the only constant is change, and given the COVID-19 environment, change is hitting our professional and personal lives in profound ways. Successful professionals must embrace change, even when the outcome is still unknown. During this session, you will learn about the four primary phases associated with change management – denial, resistance, exploration, commitment - and will be introduced to tips for learning not just to survive but to thrive during times of change.
Led by Kara Williams, Owner & Chief Client Strategist of The Marketing Collective, and a mission minded, business strategist with close to 20 years’ experience in communication, marketing, and community development.
Programs: Spring Tour
The world's first reinforced concrete skyscraper is being renovated by HGC Construction. It will have a second life as an upscale hotel. Get a behind-the-scenes sneak peek with GCSMPS in May 2020, date TBD.
Board Announcements
Do you want to give back to the chapter? Do you know someone who is the ideal candidate? Serving on the GCSMPS Board is a great way to get involved.
Nominations are now being accepted for the following positions:
- President-Elect
- Secretary
- Treasurer
- Communications
- Education
- Membership
- Programs
- Sponsorship
- Outreach
To nominate yourself or another SMPS member, send an email to Melanie Pliskin at [email protected] with the following information:
- Nominee name
- Board position for which he/she is being nominated
- A statement of why he/she is the best candidate for the position
- Previous involvement and service to SMPS
Nominations are due by Friday, May 8
Call for Nominations
2019/2020 GCSMPS Awards are now open. These awards recognize leadership, achievements and accomplishments. Self nominations are encouraged, as well as nominations from members and nonmembers. The award will be presented during the Greater Cincinnati SMPS Annual Meeting, "Cocktails and Commendations." The Annual Meeting will take place as originally schedule on June 25, 2020, but it will be a virtual event this year. Details are forthcoming.
This year's GCSMPS Award categories include:
Please note that the deadline has been extended to May 15, 2020. More details are included in the links above.
New and Renewed Members
We a grateful for the following members for renewing their membership:
Renewed Members:
- Carl Brown, Fosdick & Hilmer
- Mario Cannon, LRT
- Lisa Koressel, Skanska USA Building, Inc.
- Jennifer Sturges, Woolpert
- Gretchen Theissen
SMPS HQ Link

Learning Lab: Using Drip Marketing Effectively
How can you take what’s working in B2C and apply it to your firm? During our complimentary learning lab for members, our presenter will provide methods to use as part of your strategy.
Access to the on-demand recording is included.
1.0 CEU
Virtual Learning: A/E/C Courses
Complimentary to SMPS members through May 31, 2020: Our virtual courses enhance marketing and design skills, whether just starting out or needing a refresher. Members, use code HQcares2020.
CEUs vary
We’ve made it easier to enhance your professional development in these virtual times. If you purchase two or more webinars together, you save up to 60%.