Domain 5: Creating Connections With the Media

    March 27, 2018
    3:30 PM - 5:30 PM
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    Enquirer Building - 14th Floor Conference Room
    312 Elm St.
    Cincinnati, OH 45202

    What's The Story, Morning Glory? 

    Earned media. Public relations. Story pitching. Call it whatever you want - securing positive coverage in the local media is one of the best ways you can promote your firm.

    But how does someone do that if they don't have their favorite beat reporter on speed dial? And will management's big idea for news coverage really appeal to a newsroom leader?

    Join Greater Cincinnati SMPS for a lively roundtable discussion with some of the region's leading journalists and public relations practitioners to discover how to secure media coverage for your company. Facilitators can cover best techniques for reaching out to the media, how to frame a story pitch, and which story angles truly make great content (and which ones don't). 

    Roundtable Facilitators

    • Bridget Castellini, partner and COO, Wordsworth Communications
    • Sharon Coolidge, city government reporter, The Cincinnati Enquirer
    • Tom Demeropolis, senior staff reporter, Cincinnati Business Courier
    • Linda Dininger, CPSM, marketing and communications manager, Shook Construction Co. and president-elect, PRSA Dayton
    • Dan O'Keeffe, president, O'Keeffe Public Relations and Marketing Solutions
    • Darcy Schwass, APR, senior account executive, Vehr Communications and president, PRSA Cincinnati

    3:30 pm - Registration and Networking
    3:55 pm - Chapter Welcome and Expert Introductions
    4 pm - Program Promptly Begins
    5 pm - Registration and Networking

    Members: Free
    Guests: $20

    Attendees who register the day of the event will be charged a $10 late fee.


    $0.00 Member Ticket

    $20.00 Guest Ticket (advance registration)
    $30.00 Guest Ticket (at the door)